Have we got a birthday for you...

ALL has a birthday offer that’s as special as you are

The finest hotels at the best prices!

Rooms & Guests


This offer is for loyalty members only, join today to take advantage of this offer.

More information

It’s not cliché—it’s just a fact: There’s only one you. And what better way to celebrate your fantastic uniqueness than with a birthday getaway designed to make you feel as special as you are?

Book your birthday trip direct with us, in selected European destinations, and when you arrive, we’ll be waiting with a complimentary bottle of champagne. We’ll also give you a hand-selected birthday cake to mark the occasion (make a wish!).

During your stay, breakfast is on us, so your day always starts off right. And when it’s time to leave, we give you a late check-out. (We can't rush the guest of honour!) To top it off, we’ll throw in an extra 500 Reward points as a little gift from us to you.

At ALL, we love to dream up experiences and perks tailored specifically to your preferences and tastes. We reward you where you live, work, and play. And while we’re a lot more than just hotels, we’ve got the hotels covered (with more than 3,000 properties around the world, we’re everywhere you want to go).

So, you do you--it's your day, after all.